As a renowned real estate team, we’ve had the opportunity to accompany many sellers through the selling process. Over the years, we’ve noticed that certain topics come up regularly in discussions with my seller clients. In this article, we’d like to share with you the 5 most interesting tips for salespeople. Follow them and you’ll maximize your chances of selling quickly, while getting the best possible price!
1. First impressions are crucial: When potential buyers visit a property, they form a first impression that can influence their final decision. So make sure your house or apartment looks neat and attractive. Carry out minor repairs, improve the interior decoration, eliminate any disrepair, and make sure the facade is welcoming.
2. Call in a professional real estate photographer: These days, the first visit to a property is often made online using photos. Quality images can make all the difference in attracting more potential buyers. Hire a photographer specialized in real estate to showcase your property and maximize its appeal on websites and social networks.
3. Set the right price: One of the biggest challenges for real estate sellers is determining the right selling price. To avoid over- or under-pricing your property, rely on the advice of a real estate professional. A good broker will be able to carry out an accurate valuation, taking into account the specific characteristics of your property, as well as current market trends.
4. Emphasize your property’s strengths: Every property has its strengths, whether it’s a beautiful view, a central location or a spacious courtyard. Highlight these assets during viewings by emphasizing the advantages associated with your property. Explain to potential buyers how these features will enhance their quality of life, and why they make your property a great value.
5. Prepare important documents in advance: Selling a property requires complete and accurate documentation, such as plans, maintenance contracts, energy bills, etc. To speed up the selling process, make sure you have all these documents in order and ready to present at the first visits. This will show potential buyers that you’re organized and serious about the process.